Automotive

<Placeholder> Having done print, radio and TV for a wrath of automotive brands – BMW, Nissan/Infiniti, Subaru, Suzuki, Hyundai, Kia, Ford & Mercury and Mazda, I was ready when Volvo came calling. With an imminent closing deadline, their high-end, international consumer magazine required some distinctive Canadian content. Here’s what went to press, followed by a lovely relationship for years.